6 questions to answer when developing an enterprise mobility strategy

Whether through BYOD or company-issued devices, more business is going mobile. In this guest post, Robert Stanley runs through everything a company should think about during the planning stage. 


When a company wants to adapt any new strategy, there are many aspects to consider. How will your customers react to the changes? Will the employees be able to adjust? Can managers help their staff? Does your company have the financial resources? What types of software and hardware will the company need? Can the business maintain its flexibility? These six questions are important to answer when developing an enterprise mobility strategy.

How much flexibility do we need?

A company needs to be able to improvise, overcome and adapt. If your company adopts a mobility strategy will this increase or decrease the organization’s flexibility? Mobility offers a company the ability to stay connected with field personnel, enabling employees to share information in real time. Determine the goals you want to accomplish by mobilizing your workforce in order to answer this question.

How will it affect our customers?

Your customers may benefit in the long run from this change to your organization, but you need to consider how mobilization will affect customers in the short term. Look at creating a transitional approach to your enterprise mobility strategy so that your customers aren’t negatively impacted by the company’s growing pains.

You will also want to inform your customers about the impending changes and let them know how it may affect their interactions with your company. Have a procedure for consumers to contact someone within the organization if they have any questions or problems during implementation of a mobility strategy.

What do employees need?

Even positive change can be stressful for employees. Make sure they understand what’s happening, why the company is moving in the direction of mobility, and how it will benefit them at the end of the day. Create training schedules so that employees can learn how to use new technology and adapt to any procedural changes that will occur.

Can managers adapt?

Managers will also have to adjust to major changes once an enterprise mobility strategy is in place. Not only does management have to adapt to changes at their own level, but they’ll be in direct contact with their teams and constituents impacted by these changes. That means management should be equipped to ease employee fears and handle any customer frustration that may arise.

Managers, ideally, are assigned to a liaison they can interface with regularly – someone who can answer their questions or offer support if needed. They will also need to be kept up to date with the steps in the transition, any issues that have occurred, and project milestones. Informed managers are better equipped to help the company navigate through transitional changes.

What is our budget?

Implementing an enterprise mobility strategy will require financial resources. Even if the return on investment is high, the business may not have the funds to purchase all the software and hardware desired upfront. Determine what primary functions need to be mobilized and obtain funding for those areas first, and then implement secondary phases and roll-out your mobility strategy over time.

What tools do we need?

An enterprise mobility strategy includes personal computing devices such as laptops, tablets and smartphones. Your company will need to find a way to make sure these devices can securely log on to the company’s network while employees are on the road. It’s also important to have a policy in place to address lost or stolen devices. If your company allows employees to use their own devices for business, you’ll want to create a procedure to cover these contingencies as well.

An enterprise mobility strategy can offer a company many benefits. If the organization plans this change carefully and rolls it out strategically, the mobilized workforce can lead to significant savings through cost reductions and enhanced productivity. By keeping these six aspects in mind, your enterprise can experience a smooth and successful transition to a fully mobilized workforce.

About the author: Robert Stanley is a content producer at ClickSoftware.com’s enterprise mobility strategy, a company which also offers a variety of resources on capacity planning and mobile business apps.

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